About Skell inc.
SKELL INC. is a start up company founded by the artist Lorenzo Maggiore as a vehicle to bring his creations to commercial life. SKELL INC. is constantly in the process of developing other interesting products in the near future on other planets.
The initial product offering of SKELL INC. is the BUG-A-SALT™ insect eradication device, an invention originally proto-typed all the way back in 1994. Through the help of family and friends, Lorenzo finally pulled it off in 2012 when the BUG-A-SALT launched via crowd-funding. Brief recap of the product launch and major milestones below.
- After working on the BUG-A-SALT for decades, in 2012, Lorenzo is "officially" granted an "Official Patent of Invention".
- May 2012, Lorenzo created a BUG-A-SALT video telling the story of his journey.
- July 2012, the BUG-A-SALT pre-sale launched on Indiegogo.com crowd-funding site.
- The BUG-A-SALT video posted on YOUTUBE and quickly went viral attracting press, bloggers, and customers worldwide.
- October 2012, The Wall Street Journal ran a front page article featuring the BUG-A-SALT and Lorenzo.
- By the end of 2012, Lorenzo took orders for over 20,000 units and raised over $577,000 via pre-sales.